Working Remotely with the
Scottish SPCA During Lockdown
1st May 2020
Working Remotely with the Scottish SPCA
Like many businesses across the UK, Glass Bullet Media’s crew have now been working from home for many weeks during the global Covid 19 pandemic. This can be a real challenge for a video production company as video shoots have been cancelled to keep everyone safe - but we are still very much open for business and continuing to help our clients communicate through video during this crisis.Watch the TV advert
One way we’ve been doing this is with our remote post-production services which include editing, animation and motion graphics. This means we can re-purpose your existing video and photography content into new films for your website, social media channels or even for television. For example, this week our new TV advert for the Scottish SPCA was launched to coincide with their new ‘Don't Forget the Animals’ campaign.
Glass Bullet Media originally shot the campaign film earlier in the year as part of the SSPCA's Animal Helpline campaign, which included social media videos, Instagram Stories and photography for their flyers. The flyers are directly linked to the video campaign and explain what would happen if people didn’t use the helpline.
Unfortunately, the global pandemic and resulting lockdown meant our client couldn't premiere the film at their fundraising events, so they asked us to re-edit and prepare a 60sec version for STV.
There’s alot of technical work (and paperwork) involved in editing and preparing a tv ad - script clearances, legal checks, music copyright, flicker tests and luma levels etc, then the ad is ‘clocked' before finally sending to STV. All this was done from home using our remote post-production service.
The ad is airing on STV during April and May 2020, with voiceover by Gail Porter.